The B2B Lounge.

Home to our regular round-up of what's happening in B2B marketing and beyond. If it catches our eye, we reckon it might catch yours too. So, sit back, and have a brew and a browse.

(other) People power

How to use marketing’s cheapest winning strategy. Most people consider themselves independent thinkers, unmoved by the behaviours and decisions of others. We believe the choices we make are our own….